BrightZen OS

Startup Business Engineering

꒰ঌ The business operating system to curate your focus ໒꒱Trusted by hundreds of startups including 17 exits, 2 IPOs, 5 $100M companies and a $100M fund!

Point of departure

Do you have a low-signal view of your startup's health?


Running a startup is hard. You're piled under tons of data, constantly looking for signal in the noise.Do any of the following describe you? If so, you're in the right place ☺

  • Continuously pulling data from different sources to understand the health of your business

  • Have to look for weekly adspend in one place, gross margin in another place, cashflow in another...

  • Don’t have a financial forecast or it tends to get outdated during the quarter

  • Tons of metrics to sort through to know where to focus your attention

  • Wish you had a strategic CFO to ask for advice!

peace of mind

An intuitive business operating system


Know where you are.
Know where you're going.
Know if you need to adjust.
How? We'll show you, for free!

Right Data, Empowered Team

When you understand your unit economics weekly, you make better decisions faster

By implementing the BrightZen OS, the Brave Health team went from troubled startup to prosperous business!

How to find business zen

The BrightZen Operating System

After startup business engineering, you'll know:

  • The current health of your business including unit economics, growth rate, acquisition costs, and more

  • A continuously updated forecast of your business metrics and revenue engine

  • Key levers you can pull to accelerate your growth and profitabiltiy

  • Clear metrics for your team to focus on each week

Getting started

5 simple steps


  1. Book a discovery call

  2. Connect your apps

  3. We build you a free integrated financial model!

  4. We analyze your unit economics, and bookkeeping quality

  5. We review findings together & whether BrightZen OS is a good fit

Life-Changing results

Hear it from founders♥

Here to help you win

꧁ Get the gift of clarity ꧂


Try it out for free, no strings attached (seriously!)
Fill out the consult, schedule a discovery call, and connect your data to receive:

  • Your unit economics

  • Your bookkeeping quality

  • The limits of your growth

  • Overall business review

We promise you'll know far more about your business after meeting with us ☻Are you ready? You look ready.

Mission-Driven

How it all began...

Founded by John Zdanowski and Jeff Abrams, the BrightZen team pioneered the "Weekly Accounting" method to empower hundreds of startups and small businesses with the distilled knowledge of 25+ years CFO experience, 2 IPOs, 4 businesses grown past $100M, and 17 total exits.Now, we're on a mission to help every team see their business better — to make it easier for YOU to build toward a better world.

welcome to prosperity

Want to uplevel your business knowledge?

When we write new content on the top 0.1% of business insights, you'll be the first to know.

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Thank you

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